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Glossary

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
A  

Accruals

Your Affiliate payables calculated on the basis of the payment plans you have chosen and the player activity relevant to those plans.

Affiliate

An individual who markets RossoPoker and earns revenue from real money players' generated revenue.

Affiliate Network

A partnership between RossoPartner, and you, the Affiliate. RossoPartner gives you revenue on referred players' and/or Sub-affiliates' revenue generation via our gaming brands.

Affiliate Tracking

The process of automatically tracking real money player activity to your Affiliate account via a unique Tracker ID or bonus code.

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B  

Banner

An electronic advertisement or billboard such as an animated GIF, Flash Movie or JPEG that advertises a product, service, or web site.

Beneficiary

The commercial entity that gets paid the rewards for your activities as a RossoPartner Affiliate.

Bonus Card

An offline marketing material that Affiliates can use to incentivize potential new players to sign up and play. Available in the Marketing Tools section.

Bonus Code

If you are promoting our brands offline (for example, through flyers, bonus cards, CD distribution, etc.), we will track your referred players activity via a bonus code that is linked to a Tracker ID. This enables us to produce accurate revenue calculations and pay your accruals.

Browser

A client program (software), such as Internet Explorer, Netscape, or Opera, that is used to look at various kinds of internet resources.

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C  

Cashier

The Cashier section shows how much you've earned and also you can cash out your payments in a convenient and simple manner.

Cookies

Small text files stored on the visitors computer that record information of interest to the merchant site.

Cost Per Acquisition (CPA)

A RossoPartner payment option where you receive an up-front, one-off payment per RMP to any of the RossoPartner brands you are promoting.

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D  

Datewise Report

A report where you can view your data by individual day, available in the Reporting Suite.

Deposit Bonus Code

The RossoPartner Player Management team regularly offers Deposit Bonus Codes to your existing referred players to stimulate new deposits and increase action at the tables.

Deductions

Deductions are made for Bonuses, chargebacks, refunds, and processing costs.

Dynamic Tournament Feeds (RSS)

RossoPoker.com's continuously updated, dynamic tournament feed (in RSS or XML format) gives you the opportunity to keep your players informed about tournament timetables. It also encourages them to register for upcoming tournaments.

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F  

FAQ

Frequently asked questions.

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G  

Gross Revenue

The sum total of all players' contribution to all rakes with which they are involved less Bonuses, Chargebacks, Refunds, and Processing Costs.

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HTML Code

Refers to the lines of code that an Affiliate places on their web page(s) to create links to the website of one of RossoPartner' brands.

HTML Mailer

Promotional emails that Affiliates can send to potential or existing referred players to encourage them to register or play more at PatyPoker.com.

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I  

Impression

How many times a page or banner advertisement was displayed or viewed.

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K  

Kick Start

The Kick Start facility enables you to start earning payments by encouraging your friends and colleagues to play at RossoPoker.com.

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M  

My Account

Managing your RossoPartner account is easy from the My Account section.From here you can update your details and change your password.You can also choose a secret question for use in the event you forget your password.

Marketing Materials

Everything you need to support your marketing campaigns, both online and offline, available in the Marketing Materials section.

Marketing Tools

All the marketing help and information you need to maximize your revenue, available in the Marketing Tools section.

MGR

Real money player-generated revenue.

Monthly Statement

A monthly summary of all your RossoPartner accruals that you can print and keep for your records. This summary is part of in the Reports section.

Master Affiliate

You become a Master Affiliate when you set up a Sub-affiliate network.

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P  

Payment Plans

The financial reward that RossoPartner pays to you for any referred player revenue that you generate via RossoPoker.

Personal Affiliate Account Manager

Your Dedicated Account Manager. Your Account Manager is committed to maximizing your revenue and is your primary contact within RossoPartner.

Player Incentive Sign-up bonus

This is a special introductory offer designed to encourage potential new players to register and start playing.

Play for Free Player (PFF)

A player who has not yet made a Real Money Deposit.

Poker MGR

Real money player-generated revenue.

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Q  

Quick Cash

Quick Cash is a feature that we provide exclusively to our Affiliates. Using Quick Cash, affiliates can transfer funds from their Affiliate Cashier Account to their Players' Account.Players get any bonuses (signup/deposit) that they would get through normal deposits.If Quick Cash transfer is made as a FIRST real money deposit into a player's account, player would get tracked to the affiliate if he is not already tracked to another affiliate.

Once you have a registered Affiliate Cashier account with Affiliates.RossoCashier.com, you are instantaneously allowed access to the Quick Cash functionality.

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R

 

Reports

Reports offer a reliable and effective means of monitoring the revenue you are generating.

Report Summary

An overview of your data available for yesterday, last week, the month to date, and for the last calendar month. The report summary is available in the Reports section.

Revenue Share

With this RossoPartner payment option, you will receive monthly ongoing payments for the lifetime of your referred players.

RMP

A player who has signed up with a RossoPartner brand and made at least one Real Money Deposit.

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S  

Sub-Affiliate

A Sub-affiliate is a person you recommend and register as a RossoPartner Affiliate. When she or he starts referring new RMPs, you will start earning additional payments. Sub-affiliates receive the same benefits as normal Affiliates. Plus, as a Master Webmaster (MWM), you will be able to view their activity and revenue generation in a dedicated Sub-affiliate report available on the Sub Affiliate home page.

Sub-affiliate Summary

A summary of the performance of your Sub-affiliate network, available on the Sub Affiliate home page.

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T  

Trackers

The RossoPartner Affiliate program uses unique tracker IDs to track your activity. These trackers keep track the activity of all real and play money players that you send to our brands.

TP

The total number of Accounts opened. Some of these players could have made a deposit and become RMP.

Tracker ID

If you are promoting our brands online (for example, on a website, email database, etc.), we will track your referred players via a Tracker ID. When you register as a RossoPartner Affiliate, a unique Tracker ID is automatically created for you. This will ensure that all your referred player and Sub-affiliate activity is tracked to you. This enables us to produce accurate revenue calculations.

Tracker ID and Bonus Code Report

An overview of your Tracker ID and bonus code activity, available on the Trackers section.

Tracking Method

The way in which RossoPartner tracks your referred player activity to your Affiliate account, thereby allowing us to produce accurate accruals.

Tracker ID and Bonus Code Generator

Where you create your new Tracker IDs and bonus codes, available on the Trackers section.

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U  

Unique Clicks

A metric in Affiliate reportings, this value is the number of distinct users who have visited your Affiliate link. Unique clicks are typically tracked by recording the IP address and browser header.

Upline

Affiliate who referred you to the program or the Affiliate who referred him/her. Your upline can be traced up through the program hierarchy across any number of levels, although most of your contact will be with the Affiliate immediately above you.

User

Referred player.

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V  

Viral Marketing

The rapid adoption of a product or forwarding of an offer to friends and family though word of mouth or email.

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Do you know?

President Richard Nixon used a large sum of money that he won in a poker game to fund his first campaign for Congress

nearly 50 million Americans partake in the game of poker every year?

When Columbus landed in 1492 in North America, his men plucked wide leaves from trees, drew pictures on them and played cards.

Playing cards were introduced in Europe in the 1300s